DWP – Zaragoza Expo
Category: Advertising Brand Identity Editorial Logo Poster Wayfinding
Year: 2008
Architecture:
Carlo Ratti Associati
Engeneering:
MIT Seanseable City lab
Photograph:
Ramak Fazel
The Digital Water Pavilion was the Info point during Zaragoza Expo in 2008 and it is a multifunctional and versatile building. Walls are made of controlled waterfalls which can generate writings, shapes and entrances. Graphic design involved the complete corporate identity, from brand to catalogue, together with infographics. Communication design is based on waterworks and the effects that they generate thanks to digital regulated throws.


















