Walk the Talk

Category: Illustration Wayfinding

Year: 2023

Project by:

 Italo Rota and CRA-Carlo Ratti Associati

Developed with:

Blob Factory Gaming Studio


Marco Beck Peccoz

Reimagining e-mobility with the World’s largest board game.
Italo Rota and CRA-Carlo Ratti Associati present “Walk the Talk”, an installation which dramatically transforms Milan’s Botanical Garden into a 3,500-square-meter interactive game. Over 400 energy-harvesting luminescent tiles form multiple pathways, engaging players in the discourse underlying the future of urban mobility. Developed for Eni, the project has been designed for 2023 Milan Design Week. studio FM milano has designed all the icons and tiles.