Mudec – Museo delle Culture

Category: Advertising Brand Identity Exhibit Design Logo Poster Wayfinding

Year: 2015


David Chipperfield Architects

The visual identity of the MUDEC Museum of Cultures has been built on the contaminations and grafts from all the cultures that make up the mosaic of the history of the world. A horned M that changes appearance and reconfigures itself with the signs of the indian alphabet, with the diacritic signs of the arabic alphabet, with a number of parts of japanese ideogram. The identity colours are sampled from different cultural traditions.